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All the time Up-to-Date Information to Social Media Video Specs


Final Up to date: November 17, 2022

Staying related and capturing your viewers’s consideration is a continuing problem for entrepreneurs. And now that manufacturers depend on video content material greater than ever, it’s vital to make use of the right social media video specs and promoting video sizes.

Nonetheless, we couldn’t discover all the right social video sizes in a single place. So we determined to create a whole information of each single social media video spec and promoting video dimension.

Earlier than we begin, listed below are some extra assets that can assist you maintain the knowledge in as soon as place:

Social Media Video Specs & Advert Sizes Per Community

We’ve gathered a plethora of knowledge on every social community’s particular video sizes and specs. Merely click on the hyperlinks beneath to leap to your required community:

 

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Fb Video Specs

Fb video is consumed at increased charges annually, so it’s no marvel why so many entrepreneurs seek for the right Fb video specs.

The problem for entrepreneurs is that there are just so many kinds of movies you possibly can share on Fb and the platform updates its design ceaselessly. Every video format has totally different dimensions and specs, which may make it complicated to know whether or not or not you’re importing the right format for natural or paid posts. Comply with the specs beneath to optimize your posts.

Shared Publish Video (Panorama & Portrait)

Facebook Shared Post Video

Simply the commonest sort of video on Fb comes from shared posts. This sort of video lives in your Fb feed, and could be shared by manufacturers or your pals. Whereas it’s not as straightforward to get natural attain on Fb, it’s nonetheless a viable technique to share video. You may select between two video orientations: Panorama and Portrait. Right here’s a have a look at the video specs for each.

Video Tips

  • Beneficial video dimensions 1280 x 720 for Panorama and Portrait.
  • Minimal width is 1200 pixels (size is dependent upon side ratio) for Panorama and Portrait.
  • Panorama side ratio is 16:9.
  • Portrait side ratio is 9:16 (if video consists of hyperlink, side ratio is 16:9).
  • Cell renders each video varieties to side ratio 2:3.
  • Max file dimension is 4GB (3 GB most in Sprout).
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size max is 240 minutes (45 minutes if importing in Sprout).
  • Video max frames 30fps.

360 Video

facebook 360 video

Fb’s 360 Video permits customers to get a whole 360-degree view by scrolling with a cursor on internet, by contact or turning the system on cell.

Video Tips

  • The decision and side ratio is dependent upon the kind of content material:
    • Monoscopic: 5120 x 2560 most, side ratio 2:1
    • Stereoscopic: 5120 x 5120 most, side ratio 1:1
  • Beneficial max file dimension is 10GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size most is half-hour.
  • Beneficial framerate is 30 fps.

Fb Reels

The comfort of cross-posting your Instagram Reels to Fb expands the viewership and attain of your movies. This format seems organically in feeds, however usually will get “precedence” on Fb feeds.

  • Beneficial video codecs are MP4 and MOV
  • Allowed Body Price: 23 FPS minimal
  • Allowed Length: 4 seconds – 60 seconds
  • Allowed File Measurement: No file dimension restrict
  • Decision: 540 x 960 (540p) minimal (1080×1920 or larger beneficial)
  • Allowed Facet Ratio: 9:16
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Fb Video Advert Specs

In-Feed Video Advertisements

Facebook Shared Post Video

These advertisements are the sponsored equal of in-feed posts and comply with related pointers.

Video pointers

  • Beneficial to add the very best decision video attainable.
  • Beneficial decision: 1080×1080.
  • Beneficial side ratio is between 9:16 to 16:9 (Horizontal: 16:9, Sq.: 1:1, Vertical: 4:5 or 2:3 and Full Portrait: 9:16).
  • Beneficial video codecs are .MP4 and .MOV (see full checklist right here).
  • Max video file dimension is 4GB.
  • Video size max is 240 minutes.

Character limits

  • Major textual content: 125 characters.
  • Hyperlink description: 30 characters.
  • Headline: 40 characters.

There are greater than 5 million advertisers now on Fb and having the precise specs on your advertisements could be tough. Every sort of Fb video advert is totally different, so let’s go forward and break down the specs for every sort of video you possibly can produce.

Carousel Video Advertisements

Facebook Carousel Video Ads

Fb Carousel Video advertisements enable manufacturers to showcase a number of movies (or photos) and a hyperlink inside a consumer’s Fb feed. It has grown in reputation as a result of its distinctive scrolling characteristic permits customers to see extra content material earlier than clicking a hyperlink. In actual fact, Digiday estimated Carousel Advertisements to be 10 occasions more practical than normal social media advertisements.

Video Tips

  • Beneficial video decision 1080 x 1080.
  • Facet ratio is 1:1.
  • Max video file dimension is 4 GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Video length vary is 1 second to 240 minutes.
  • Video max frames 30fps.

Assortment Video Advertisements (Cell)

Facebook Collection Video Ads

The Fb Assortment advertisements showcases a number of photos and a essential video above it. That is good for displaying a number of merchandise (or numerous colours of a single product) and a video as properly. The advert sort has been standard to this point with retailers and clothes firms.

Video Tips

  • Beneficial video decision 1080×1080.
  • Sq. side ratio is 1:1.
  • Max video file dimension is 4GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size max is 120 minutes.
  • Video max frames 30 fps.

Character Limits

  • Major textual content: 125 characters.
  • Headline max: 40 characters.
  • Touchdown web page URL required.

Prompt Expertise Video Advertisements

Facebook Canvas Video Ads

Fb Prompt Expertise advertisements open up a full-screen expertise after the primary click on, which could be additional personalized with a wide range of interactive options. This may embody a number of video experiences, together with options to auto-play on loop.

Video Tips

  • Minimal decision: 720p
  • Portrait side ratio of 9:16 with pillarboxing for all others uploaded.
  • Max video file dimension is 4GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Most size of all video content material should be 2 minutes mixed.
  • Video max frames 30fps.

Slideshow Video Advert

Facebook Slideshow Video Ad

Fb’s Slideshow movies had been constructed for advertisers wanting to succeed in audiences with slower web connections. As an alternative of a daily video, slideshows are simply that–a slideshow of photos or video in an advert show.

Video Tips

  • Beneficial video decision 1200 x 720.
  • Facet ratios accessible are panorama (16:9), vertical (4:5) and sq. (1:1)
  • Beneficial video codecs are .MP4 and .MOV.
  • Slideshow length max is 15 seconds.

Fb Tales (Advertisements & Natural Posts)

facebook stories post

Fb has additionally added the Tales characteristic, disappearing brief picture or video updates which can be solely accessible for twenty-four hours. Along with user-generated natural posts, Tales advertisements that run in between units of consumer tales are additionally accessible.  Whereas most customers will probably be sharing instant & natural updates from their telephone’s digicam with out worrying an excessive amount of about their video specs, the rules for this format are related for paid & natural posts.

Video Tips

  • Beneficial decision 1080×1080
  • Facet ratios: 1.91 to 9:16, with coloured gradient bars rendered above and beneath movies underneath 9:16. The textual content discipline will even be positioned underneath beneath movies smaller than this side ratio.
  • Max video file dimension is 4GB
  • Length is 1 second to 2 minutes
  • Beneficial video codecs are .MP4 and .MOV.

Character Limits

  • Major textual content: 125 characters
  • Headline: 40 characters

For extra info on the video specs for Fb, go to the Fb Assist Middle.

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Instagram Video Specs

Instagram launched video capabilities in 2013 and rapidly noticed sufficient success to start out promoting on the platform in 2015. Since then, video solely continues to develop as a fascinating social format. So for sure, Instagram movies are completely definitely worth the funding.

In-Feed Video (Panorama, Sq. & Vertical)

Instagram In Feed Video

Since 2015, Instagram crafted its movies codecs to permit three totally different kinds: panorama, sq. and vertical. The predominantly-mobile social community is ideal to share movies of any dimension organically to succeed in your viewers.

Video Tips

  • Minimal decision for all codecs is 1080 x 1080
  • Beneficial horizontal pixel decision is 1920
  • A number of side ratios are supported: Panorama side ratio is 16:9, sq. side ratio is 1:1, vertical side ratio is 4:5.
  • Max file dimension for all codecs is 4GB (*100MB most for Sprout Direct Publishing and 512MB most for Sprout Cell App Move Publishing).
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size is 3 to 60 seconds.
  • Beneficial body price is 23 to 60 FPS.
  • Beneficial knowledge price/bitrate for posting via Sprout: 5 Mbps (megabits per second)

Character Limits

  • Major textual content suggestion: 125 characters.
  • Most variety of hashtags: 30

Instagram Reels

These short-form, simply digestible movies have gotten the popular sort of content material in Instagram feeds.

  • Allowed file extensions: .MP4 or .MOV
  • Allowed Body Price: 23-60 FPS
  • Allowed Length: 3 – 90 seconds
  • Allowed File Measurement: 100 MB or much less
  • Allowed horizontal pixels: 1920p
  • Allowed most bitrate: 5Mbps
  • Allowed side ratio: 0.01:1-10:1 (9:16 beneficial)

Instagram Video Advert Specs

Instagram’s promoting income has considerably elevated over the past 12 months. In actual fact, Instagram predicts to earn $4 billion in cell advert income in 2017 alone. The push for Instagram promoting is actual and entrepreneurs need to be able to take benefit with participating movies.

In Feed Video Advert (Panorama, Sq. & Vertical)

Instagram In Feed Video Ad

Very like the in feed natural Instagram video choices, the community gives related choices for promoting. These video advertisements seem practically similar to natural posts to mix in with customers’ feeds. In actual fact, the Instagram video specs are the identical for natural and paid content material.

Video Tips

Video Character Tips (Cell)

Carousel Video Advert

Instagram Carousel Video Ad

Very like Fb’s Carousel Advertisements, Instagram affords the same characteristic. Carousel advertisements enable customers to see extra of a product or characteristic than a single picture or video. With Instagram, your carousel video advertisements can have 2-10 playing cards with a full-width name to motion beneath the advert.

Video Tips

  • Minimal decision is 600 x 600.
  • Max decision is 1080 x 1080.
  • Facet ratio is 1:1.
  • Max file dimension is 4GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Max video size is 60 seconds.
  • Instagram permits 2-10 movies/playing cards per advert.

Instagram Tales (Advertisements & Natural Posts)

It didn’t take lengthy for Instagram Tales to characteristic advertisements inside customers’ story feeds. Manufacturers can seamlessly combine their video content material between different Instagram customers. Very like Snapchat, it’s sensible to make these movies extra uncooked and in-the-moment to keep away from drastically standing out as an advert, particularly since customers can instantly swipe to go away.

Video Tips

  • Beneficial decision is 1080×1080.
  • Facet ratio is 9:16.
  • Max file dimension is 4GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size max is 2 minutes for advertisements and 15 seconds for natural. Should you add an extended video on natural, it is going to be clipped into a number of Tales ‘slides.’

Instagram Reels

Launched in 2020, Instagram Reels are an alternative choice on your video technique on Instagram. These brief movies are targeted on ease of creation in addition to shareability and discovery, just like TikTok’s core choices. Happily for social content material creators trying to simply generate quite a lot of content material for Instagram, a lot of the video specs for Instagram Reels are pretty just like different codecs on the platform, with the primary variations being the brief size and the convenience of enhancing in-app so as to add results and sound.

As Instagram has began so as to add separate tabs for various content material varieties, thumbnails will probably be cropped in a different way on every view. If the viewer is on the primary tab that has all content material varieties, the thumbnail will probably be cropped to the normal sq. publish dimension of 1:1–middle your topics and plan to keep away from undesirable vertical cropping.

At the moment, paid choices for Instagram reels are in early testing, so remaining specs and variations for paid content material, if any, will not be accessible.

Video Tips

  • Beneficial decision: 1080×1920
  • Beneficial side ratio: 9:16
  • Video size: 3 seconds – quarter-hour
  • Most file dimension: 100 MB or much less
  • Beneficial body price: 23–60 FPS
  • Bitrate most: 5mbps
  • Beneficial video codecs are .MP4 and .MOV.

IGTV

Instagram TV (aka IGTV) movies show full-screen like Tales, the distinction being that TV posts aren’t ephemeral and allow you to get into tremendous lengthy type content material with a 1 hour most run time for bigger or verified accounts.  This provides your model loads of room to create an natural story that delves into element in your product, service or marketing campaign.

Advertisements are at the moment being examined in some markets for IGTV, so remaining specs for paid content material will not be at the moment accessible. For now, the similarity between natural and paid Tales suggests specs will probably be pretty related.

Video Tips

  • Beneficial decision is 1080 x 1920.
  • Minimal decision is 720.
  • Facet ratio is 9:16 (beneficial), or 16:9 can be supported. In-feed previews present at 4:5.
  • Movies are minimal 1 minute and most quarter-hour lengthy when importing from cell. You may add a video as much as 1 hour utilizing desktop.
  • Max file dimension for movies lower than 10 minutes is 650MB. For movies as much as 60 minutes, it’s 3.6 GB
  • The required file format is MP4

Should you’re on the lookout for additional info together with photos, take a look at our full information to all of the Instagram advert sizes!

For extra info on the video specs for Instagram, go to the Fb Assist Middle.

TikTok Video Specs

TikTok has rapidly gained consideration within the social area, and a few social entrepreneurs could be feeling caught off guard by the push to know what works and what doesn’t on the platform. Happily, TikTok’s concentrate on straightforward to create and share movies means it’s not arduous to start out producing video content material for the platform, and there are many developments to encourage TikTok content material creation. Learn on for the specs.

TikTok video specs

TikTok Natural Movies

TikTok movies are all concerning the ease of creation, enhancing and sharing, so it is sensible that specs are roughly oriented round typical cell phone dimensions. One key trait to bear in mind if you happen to’re attempting to repurpose video content material throughout platforms is that movies uploaded from one other file supply, quite than recorded on the app, could be longer than 60 seconds.

Video Tips

  • Beneficial decision: 1080×1920
  • Facet ratio: 9:16 beneficial to fill a typical cell phone display screen (1:1 with letterboxing)
  • Size: 15 seconds recorded in-app, 60 seconds in-app (4 sections of 15 seconds), or over 60 seconds when uploaded from one other supply
  • Most file dimension: 287.6MB
  • Video codecs: MP4 or MOV beneficial

TikTok Feed Advertisements

TikTok advertisements are a quickly evolving alternative for manufacturers. The in-feed choice for paid TikTok content material is pretty just like the formatting for current natural content material. To fine-tune paid content material for the perfect efficiency, be sure you seek the advice of TikTok’s enterprise middle for the newest suggestions.

Video Tips

  • Resolutions should be at the very least: 540×960, 640×64 or 960×540
  • Facet ratio choices: 9:16, 1:1 or 16:9
  • Size: 5–60 seconds, however 9–15 seconds is beneficial
  • Most file dimension: 500MB
  • Bitrate minimal: 516 kbps
  • Advert description character limits: 1-1000 Latin characters or 1-50 Asian characters
  • Video codecs: .MP4, .MOV, .MPEG .3GP, .AVI

Twitter Video Specs

Twitter is a well-liked area to share and work together with totally different social media movies. For entrepreneurs, it’s all about preserving a consumer’s consideration with enthralling and click-worthy video content material. Within the sports activities and leisure business, Twitter is commonly the go-to for sharing video content material, so it’s vital to study the right Twitter video specs.

Twitter Panorama & Portrait Movies

Twitter Landscape & Portrait Videos

Twitter gives two codecs of in-feed video content material to share along with your followers: panorama and portrait. These particular codecs are solely accessible for importing video on to Twitter, quite than sharing YouTube or Vimeo hyperlinks. Fortunately, Twitter makes it straightforward to share natural content material, however the dimensions do change because the video bitrate alters.

Video Tips

  • Beneficial resolutions are 1280×720 (panorama), 720×1280 (portrait), 720×720 (sq.).
  • Facet ratios beneficial at 16:9 (panorama or portrait), 1:1 (sq.). 1:1 is beneficial as the perfect route for rendering throughout gadgets with the perfect output.
  • Max file dimension is 512MB.
  • Beneficial video codecs are .MP4 for internet and .MOV for cell.
  • Video size max is 140 seconds.
  • Beneficial body charges are 30 or 60 fps.

Character Limits

  • Most rely: 280 characters.

Twitter Movies Advert Specs

Twitter Landscape & Portrait Videos Promoted

Trying to promote your video via paid advertisements on Twitter? Fortunately, you should use the identical precise codecs from Twitter natural movies. Persist with the identical specs for each natural and paid video to make sure most visibility.

For extra info on the video specs for Twitter, go to the Twitter Assist Middle.

Snapchat Video Specs

Snapchat remains to be an lively community for youthful generations to share video content material. Whether or not it’s via FOMO-inducing disapppfilters, Snapchat is a hotbed for video sharing. And on your model, it’s essential to know the right video dimensions for Snapchat.

Single video advert

Snapchat 10 Second Video

This video format is the commonest throughout the channel and is the primary approach customers talk forwards and backwards via the app. Nonetheless, your corporation can publish movies to its story so others can see what your corporation is as much as. Simply comply with these specs:

Video Tips

  • Beneficial dimension is 1080 x 1920.
  • Facet ratio is 9:16.
  • Max file dimension is 32MB.
  • Settle for video codecs are .MP4 and .MOV.
  • Video size is between 3 and 10 seconds.

Lengthy-Type Video Advert

Snapchat Long Form Video Ad

Snapchat at the moment affords one essential video format for advertisements, which is called the long-form video. Whereas there are companion alternatives to place video inside Snapchat’s discovery choice, most dimensions are the identical, however require your corporation to succeed in out to the social community for extra particulars on promoting. Nonetheless, the Snapchat Lengthy-Type Video Advert is what customers see in between viewing customers’ Tales.

Video Tips

  • Beneficial dimension is 1080 x 1920.
  • Facet ratio is 9:16 or 16:9.
  • Max file dimension is 1GB.
  • Settle for video codecs are .MP4 and .MOV.
  • Video size is 3 to 180 seconds.

For extra info on the video specs for Snapchat, go to the Snapchat Advertisements Assist Middle.

YouTube Video Specs

Often known as the second-largest search engine behind Google, YouTube is a vital community for video content material. For entrepreneurs, YouTube is a superb area to advertise, educate and share video content material round your model.

As YouTube continues to develop as a vacation spot for video content material, it hosts all the pieces from brief type promotional movies to full-length motion pictures and TV. This implies customers are streaming content material on all kinds of gadgets, which may have totally different ranges of zoom or overscan.

Whereas there’s no arduous and quick guidelines from the platform on tips on how to strategy the video enhancing idea of ‘title secure’ areas the place textual content like titles and subtitles aren’t reduce off, you do need to keep away from putting some of these visible parts proper on the edges of your video space. Learn on for extra specifics on every format accessible on YouTube.

Video Participant (Customary YouTube Video)

Youtube Video Player

Whereas YouTube permits customers to add numerous kinds of media codecs and use loads of totally different dimensions, organically, there’s really just one format for the video participant. Natural movies ought to all comply with 16:9 ratio, however could be uploaded 4:3. Nonetheless, the smaller ratio will routinely pillarbox the perimeters to nonetheless make it match within the participant. YouTube has seven beneficial dimensions and ratios for normal YouTube movies:

Video Tips

  • Beneficial dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p), 1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
  • Facet ratio is 16:9 (auto provides pillarboxing if 4:3).
  • Max file dimension is 128GB or 12 hours, whichever is much less.
  • Accepted video codecs embody: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
  • Video size max is 12 hours.

YouTube Video Advert Specs

Customary YouTube movies are fairly easy, however there are just a few video advert codecs to study if you wish to promote on the community. In keeping with knowledge from Google, Manufacturers promoting on YouTube usually obtain a 20% improve in site visitors.

Skippable, Non-Skippable, Mid-roll & Bumper Video Advertisements

Youtube Video Player Ad

We’ve put these 4 YouTube video advertisements specs collectively as a result of ultimately, all of them play via the usual YouTube video participant. Meaning all of those advert varieties comply with the identical dimensions because the non-ad movies, however solely differ in video size. Let’s have a look at every advert sort:

  • Skippable Video Advert: This YouTube advert sort is performed earlier than, throughout or after the content material and turns into skippable after 5 seconds. This advert format is the one one permitting advertisers to monetize views from any viewing system.
  • Non-Skippable Video Advert: This YouTube advert sort is performed earlier than the content material and customers should watch the complete 15 seconds (will also be added throughout or after video). Nonetheless, views from TVs or sport consoles don’t rely towards a monetizable view.
  • Mid-roll Video Advert: This YouTube advert sort is performed mid-view (like TV commercials) and is barely accessible for content material longer than 8 minutes. Advertisements are added both manually or routinely and once more, views from TV or sport consoles don’t rely towards a monetizable view. Mid-rolls could be skippable, however customers should watch 30 seconds or complete advert (whichever is shorter).
  • Bumper Video Advertisements: This YouTube advert sort is performed earlier than the content material.It’s a small 6-second video advert that can not be skipped, which is often optimized for cell views.
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Video Tips

  • Beneficial dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p),1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
  • Minimal dimension is 426 x 240.
  • Max dimension is 3840 x 2160.
  • Facet ratio is 16:9 (auto provides pillarboxing if 4:3).
  • Max file dimension is 128GB or 12 hours, whichever is much less.
  • Accepted video codecs embody: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
  • Skippable video size max is 6 minutes (skippable after 5 seconds).
  • Non-skippable video size max is 15 or 20 seconds (30 seconds in some areas).
  • Mid-roll video size minimal is 30 seconds.
  • Bumper video size max is 6 seconds.

Show Advert

Youtube Display Ad

YouTube show advertisements are proven in customers’ search queries and typically seem in the precise video column when watching a video. These advertisements are static, which implies they don’t routinely play. Nonetheless, as soon as the video is clicked, the kind of content material displayed can merely comply with the usual video participant pointers talked about above.

Video Tips

  • Beneficial dimensions for the static picture is 300 x 250 for the bigger facet view or 300 x 60 for the smaller facet view.
  • Precise beneficial video dimensions are: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p),1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
  • Facet ratio is 16:9 (auto provides pillarboxing if 4:3)
  • Max file dimension is 128GB or 12 hours, whichever is much less.
  • Accepted video codecs embody: .MOV, .MPEG4, .MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.

For extra info on the video specs for YouTube, go to the Google Assist Middle.

YouTube Shorts

YouTube Shorts

Launched late 2020, YouTube Shorts have lately made its debut as one other short-form video characteristic. These movies are a brand new technique to watch, create and uncover short-form content material. Shorts could be captured and edited from a smartphone or uploaded via the usual add workflow from desktop or cell. As a result of persons are watching extra short-form movies globally, utilizing Shorts is a brand new technique to attain wider audiences to entertain, training or make them really feel good.

Video Tips

  • Beneficial dimensions: 240×426 (240p), 360×640 (360p), 480×854 (480p), 720×1280 (720p), 1080×1920 (1080p), 1440×2560 (1440p), and 2160×3840 (2160p),
  • Facet ratio is 9:16.
  • Video size is 60 seconds max.
  • Accepted video codecs embody: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
  • Music from the YouTube music library is restricted to fifteen seconds.
  • Title character restrict: 100 characters max.

For extra info on the video specs for YouTube, go to the Google Assist Middle.

LinkedIn Video Specs

Regardless that LinkedIn remains to be within the early levels of video content material adoption, the community remains to be a go-to supply for sharing. In actual fact, practically 75% of enterprise executives say they watch on-line movies each week. With that quantity solely more likely to develop, it’s secure to say LinkedIn will proceed to place video content material at its forefront.

Shared Video

Linkedin Display Video

The one video format you possibly can add is thru a shared video. Whereas there are alternatives to share YouTube hyperlinks in shared posts and in LinkedIn Pulse articles, there’s nonetheless only one technique to add your individual video.

Video Tips

  • Facet ratio is 1:2.4 to 2.4:1.
  • Max file dimension is 5GB.
  • Accepted video codecs are .ASF, .AVI, .FLV, .MOV, .MPEG-1, .MPEG-4, .MP4, .MKV, and .WebM.
  • Video size minimal is 3 seconds, max is 10 minutes.
  • Video max frames 60fps.

For extra info on the video specs for LinkedIn, go to the LinkedIn Assist Middle.

Video Advertisements

As of 2018, LinkedIn now affords video advertisements. The necessities are somewhat bit totally different than shared video, so be sure you contemplate them when growing advertisements on your paid marketing campaign.

Video Tips

  • Required dimensions are:
    • Panorama video: Minimal: 640 x 360, most: 1920 x 1080.
    • Sq. video: Minimal: 360 x 360, most: 1920 x 1920.
    • Vertical video: Minimal: 360 x 640, most: 1080 x 1920.
  • Facet ratios are:
    • Panorama: 16:9
    • Sq.: 1:1
    • Vertical: 9:16
  • Most file dimension is 200 MB
  • The accepted video format is .MP4
  • Video size max is half-hour, though LinkedIn’s pointers state most advertisements carry out greatest at round 15 seconds
  • Body price should be lower than 30fps.

For extra info on the video specs for LinkedIn advertisements, go to LinkedIn Advertising and marketing Options Assist.

Pinterest Promoted Video Specs

Pinterest permits video add for enterprise accounts solely, so that they have specs designed for manufacturers to get essentially the most out of the extremely visible and inspirational way of life content material ceaselessly shared on the platform.

Shared Video

Pinterest Promoted Video

Along with advertisements, enterprise accounts can add natural video content material. There are two codecs: normal and max width video.

Video Tips

  • Customary video beneficial side ratio: 1:1 (sq.) or 2:3, 4:5 or 9:16 (vertical)
  • Max width video required side ratio: 1:1 (sq.) or 16.9 (widescreen)
  • Max file dimension is 2GB.
  • Acceptable video codecs are .MP4 and .MOV.
  • Video length is 4 seconds to fifteen minutes (for advertisements, the platform notes that 6-15 seconds are optimum).

Character Limits

  • Title: As much as 100 characters.
  • Description: As much as 500 characters.

Promoted Pinterest Video

There are two codecs for Pinterest Promoted Video: normal and max width. Each variations have the identical specs because the choices for natural uploads. These video advertisements seem in customers’ boards, however advertisers can choose the model within the advertisements supervisor.

Video Tips

 



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