On this episode of The whole lot Is Higher With Creators, we talk about the mantra “Evolve or Die.” How do manufacturers keep updated amid the ever-changing social media panorama? And the way are they utilizing creators to succeed?
Host Jamie Gutfreund interviews Adweek’s chief content material officer, Ann Marinovich, to assist perceive creators’ affect on the advertising business.
Marinovich has helped construct content material for a few of the most profitable media corporations on the market, together with Forbes and The Info. Marinovich discusses how Adweek is taking over the accountability to teach manufacturers on the creator financial system, what it means for the business and the place she thinks it’s headed.
Prepare for this masterclass from a advertising grasp herself.
Hearken to the episode beneath and take a look at different reveals within the Adweek Podcast Community.
