Google’s John Mueller mentioned that in the event you make your content material creation selections based mostly off of key phrase search quantity lists, then these items of content material can be mediocre, at greatest. John mentioned on Twitter “do not concentrate on key phrases & “search quantity” lists like this, they’re going to lead you into mediocracy.”
What John is saying is that in case you are in search of content material concepts and use base them on an inventory of key phrases that present excessive search quantity, then the content material doubtless will not be adequate to rank effectively in Google Search. In brief, write content material that you may write one thing superior about, and don’t pressure your writing based mostly on what persons are looking for – particularly if you do not know the subject tremendous effectively.
John added, “seeing an inventory like that as a goal for content material makes me fear that you just’re not going to get lots out of your work, or that your work goes to be fairly superficial.” He mentioned “I might search for subjects that match your experience & ardour. The place are you able to contribute that is not already lined by numerous others, and accomplish that in ways in which present one thing new & helpful? Do not concentrate on key phrases & “search quantity” lists like this, they’re going to lead you into mediocracy.”
Listed below are these tweets:
@JohnMu Please are you able to write on these subjects individually with out coping with Key phrase Cannibalization? pic.twitter.com/GNnMaPvZ8g
ā KINGSLEY KUMIš¬ššŗšø (@chatwithking) October 26, 2022
I might search for subjects that match your experience & ardour. The place are you able to contribute that is not already lined by numerous others, and accomplish that in ways in which present one thing new & helpful? Do not concentrate on key phrases & “search quantity” lists like this, they’re going to lead you into mediocracy.
ā johnmu: nothing is everlasting, use 302 at all times š« (@JohnMu) October 26, 2022
Discussion board dialogue at Twitter.
