Alternative-solution timber, three C’s, and person journey maps
We PMs spend a variety of time making ready and operating workshops, attempting to create shared understanding in collaborative methods.
In any case, we don’t need to power members via boring monologues that arrogantly assume that we ourselves know the perfect.
To save lots of you time and errors, listed below are 3 confirmed workshop frameworks to construct shared understanding collaboratively.
Alternative-solution timber construction and visualize your fascinated about issues and options to unravel to succeed in the specified end result.
Be taught extra about opportunity-solution timber from this text or this product speak by Teresa Torres.
Workshop goal
Make higher product selections via joint mental rigor
Members
Builders and designers in your crew. Doubtlessly somebody from product advertising, gross sales, or buyer success as properly.
Preparation
- Decide one measurable goal to deal with for the workshop, similar to “improve retention by X%.”
- Pre-create a skeleton for an opportunity-solution tree, however go away many of the tree empty.
- Fill out one department just a few layers deep with your individual concepts, to assist illustrate use the tree
Format
Introduce the tree. Ask members to assist fill out the tree collaboratively. You replace the tree in actual time with recommendations from members. Encourage turn-taking amongst members, so that everybody will get to talk up. Focus on disagreements alongside the best way (“that’s not a possibility, that’s an answer,” somebody would possibly say).
The three C’s mannequin, developed by the organizational theorist Kenichi Ohmae, helps us 1) be complete and a pair of) bucket various factors for decision-making.
Listed below are the three C’s:
- Prospects: Who’re they? What do they want? How a lot do they spend?
- Opponents: Who’re they? What do they provide? How do they go to market?
- Firm: What sources do we’ve got? What are we good at?
Workshop goal
Align on the established order scenario earlier than discussing strategic alternate options going ahead.
Members
Collaborators from gross sales, product advertising, buyer success, design, and engineering. Your personal supervisor.
Preparation
- Create 3 areas on a whiteboard or in Miro — one for purchasers, one for rivals, and one on your personal firm.
- Add just a few illustrative instance details or concerns to every space on sticky notes.
Format
Introduce the framework. Give every participant 10 minutes to quietly add details and concerns on sticky notes. Then let every participant share their ideas whereas including them up on the whiteboard. Focus on alongside the best way, however be sure you have time to debate everybody’s sticky notes.
A person journey map breaks down the person’s expertise right into a sequence of steps and themes. Be taught extra about person journey maps on this article by Harry Brignull, a superb design thinker who coined the time period “darkish patterns.”
Workshop goal
Assist all members 1) assume by way of person journeys, 2) perceive the present person journey, together with a person’s targets, ache factors, and feelings, and three) floor alternatives.
Members
Builders and designers in your crew / engaged on the precise person journey. Doubtlessly somebody from product advertising or buyer success as properly.
Preparation
- Arrange a Miro board together with your chosen template.
- Invite all members to have edit entry to the board.
- Give names to the high-level phases or phases of the person journey.
Format
Miro workshop with breakouts into pairs to fill out completely different columns (similar to a selected stage of the person journey) or rows (like duties or ache factors) of the person journey template. Reconvene, have every pair share out, and provides others an opportunity so as to add their ideas too.
