One of the steadily requested questions within the product area is what constitutes an important product supervisor. It’s troublesome to reply this query definitively, as there isn’t a one-size-fits-all reply. Nevertheless, sure traits and backgrounds are sometimes related to nice product managers.
That is my tackle the ninth most important traits wonderful product managers exhibit:
- Buyer empathy
Nice product managers are obsessive about their prospects, and buyer obsession means continually striving to know and domesticate empathy towards them. The execution a part of buyer empathy entails speaking to them, understanding their wants, and empathizing with their ache — I favor to study their career as if I am changing into one myself. For instance — In case you are a product supervisor of a product for entrepreneurs, take the time to know a marketer day, KPIs, and so forth. Take programs, learn thought leaders within the area, and be taught from the purchasers.
2. Strategic imaginative and prescient
Nice product managers have a transparent imaginative and prescient for the way forward for their merchandise. They’ll suppose huge and picture how their merchandise could make a distinction on the planet — continually articulating what that future appears wish to inner stakeholders, the purchasers, and the entire market. They’ll additionally translate this imaginative and prescient right into a roadmap their groups can execute.
3. Knowledge-driven decision-making
Knowledge is king, and product managers that miss that won’t be within the high 10%. Product managers must continually observe metrics and analyze information to know how their merchandise are performing and what customers are doing with them. Knowledge-driven decision-making permits them to make knowledgeable product options, pricing, and advertising and marketing selections. Simply bear in mind — “You both have information or an opinion.”
4. Collaboration expertise
Nice product managers are nice collaborators. They’ll work successfully with numerous stakeholders, together with engineers, designers, and entrepreneurs. They’ll additionally construct consensus and get buy-in from their group members.
5. Communication expertise
Nice product managers are wonderful communicators. They’ll clearly articulate their imaginative and prescient for the product to numerous audiences, together with executives, engineers, designers, and customers. They’ll additionally hearken to suggestions and iterate on their concepts.
6. Adaptability
The tech trade is continually altering, so product managers have to be adaptable. They need to shortly be taught new applied sciences and adapt their methods to altering market situations. (Not utilizing chatGPT but? Learn this text).
7. Management expertise
Nice product managers are pure leaders. They’ll inspire and encourage their group members to realize nice issues. They’re additionally in a position to create a constructive and productive work setting. Most significantly, they perceive that leaders eat final — and their group’s well-being is a high precedence.
8. Ardour
Nice product managers are enthusiastic about their work. They love creating merchandise that make a distinction on the planet. This contagious ardour motivates their group members to do their finest work.
9. Resilience/Development Mindset
The street to success is difficult. Nice product managers are resilient and may overcome setbacks and maintain shifting ahead. They’re additionally in a position to be taught from their errors and enhance their craft.
These are only a few important traits that nice product managers share. I’d love to listen to your ideas.
