Opinions expressed by Entrepreneur contributors are their very own.
As a multi-decade entrepreneur throughout numerous sectors — together with advertising and marketing, finance and know-how — I’ve spent most of my profession bootstrapping firms with out the help of synthetic intelligence applied sciences. Whereas I actually leaned on my invaluable mates, skilled community and mentors, I can not say I ever had ChatGPT or an AI program to assist me out.
However I want I had! Right now’s entrepreneurs do not know the way straightforward they’ve it by comparability. These days, I leverage a mess of cutting-edge AI applied sciences —lots of that are completely free to make use of — to assist me develop my firms and supply wonderful buyer satisfaction.
A latest IBM survey discovered that 35% of companies are utilizing AI, and a good bigger share are exploring the potential of utilizing AI applied sciences. If you wish to keep aggressive in tomorrow’s entrepreneurial panorama, it is about time you get on board with AI, too.
On this article, I will share my favourite AI applied sciences (that aren’t ChatGPT) that will help you take your entrepreneurial tasks to the subsequent degree.
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1. Gen-2 by Runway
My private favourite AI know-how of the day is Gen-2 by a lab referred to as Runway Analysis. This is not a single know-how, however slightly an enormous suite of AI-powered instruments that may completely remodel your artistic output. Right here is only a temporary glimpse at what Gen-2 is able to doing for your enterprise, immediately and on the click on of a button:
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Textual content-to-image technology
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Textual content-to-video technology
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Instantaneous photograph colorization
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Instantaneous audio transcription into English
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Textual content-prompted picture correction
The most effective use instances for Gen-2 are as follows:
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Creating lifelike or cartoon-style movies for advertising and marketing campaigns
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Creating social media-friendly photographs for social advertising and marketing posts
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Producing human-like textual content for written advertising and marketing tasks
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Transcribing audio recordings of conferences or interviews into written textual content to avoid wasting time
Personally, I exploit Gen-2 virtually day by day. As a marketer or artistic employee, it is nearly indispensable.
2. Secure Diffusion and ControlNet
If you’d like mind-blowing photographs to make use of in your advertising and marketing supplies, social profiles or banner advertisements, I extremely suggest the magic of Secure Diffusion. For my part, this tech might be the very best text-to-image AI service on the web, nevertheless it comes with a far steeper studying curve — particularly for those who use its add-on, ControlNet, which expands its prospects.
I exploit Secure Diffusion for tremendous lifelike photographs, which, in my view, is at all times a greater choice than counting on inventory photographs. From an search engine optimisation perspective, inventory photographs (particularly widespread ones which were utilized in hundreds of different items of content material) can have dangerous results in your search engine rankings. That is why I choose to make use of completely authentic picture content material generated with Secure Diffusion slightly than inventory picture providers.
3. Quilbot
This one is a light-weight Chrome extension that anybody can use with none immediate engineering abilities. Quilbot is a terrific paraphrasing software that may take any textual content and rewrite it near-flawlessly in a matter of seconds.
Now, it is necessary that you do not use this software to plagiarize or steal another person’s concepts. Somewhat, this software is finest used for 2 authentic functions:
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As a Grammarly substitute that spellchecks and fixes tone and grammar
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As an search engine optimisation software to refresh or rephrase previous content material
Google’s PageRank algorithm favors content material that’s often up to date. I exploit Quilbot to rewrite parts of previous weblog posts or pages, and pretty usually, the result’s that the content material sees an search engine optimisation rating enhance inside every week or two of the brand new content material going reside.
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4. Surfer search engine optimisation
Surfer search engine optimisation has been round for years — lengthy earlier than ChatGPT kicked off the buyer AI revolution final yr. Nevertheless, it is solely now getting the reward it rightly deserves. Mainly, Surfer search engine optimisation is an optimization software to make sure that your on-page components (i.e., textual content, metadata, titles, formatting and pictures) are completely utilized to enhance your search engine efficiency.
This software is kind of inexpensive, and plenty of savvy search engine optimisation specialists have used it since 2019. I can personally attest that this software is the true deal, and I run each weblog submit I publish via Surfer search engine optimisation’s Content material Editor earlier than it is launched. Be warned, nevertheless, that Surfer search engine optimisation does are inclined to “over-optimize” in some instances, so do not feel tempted to use all the software’s suggestions to every weblog submit you write.
5. GraphMaker
Any written or social content material offers approach extra worth if there are charts, tables and graphs that assist visualize numerical knowledge. The issue is that it is a ache to create authentic graphs and charts, particularly for those who’re not precisely a math whiz.
Luckily, GraphMaker makes it approach simpler for me to rapidly whip up visually fascinating graphs that add a ton of worth for my readers. For instance, for those who plug in inflation charges over time alongside, say, the U.S. alternate charge towards the British Pound Sterling, you may get a beautiful line chart that depicts how inflation impacts the power of the U.S. greenback.
It is one factor to inform your readers in regards to the topic at hand — nevertheless it’s far superior to point out them. I like to recommend utilizing this software to assist present and show numerical phenomena to your readers, which is at all times an excellent thought for fascinating their consideration.
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Diversify your AI tech
Should you suppose a easy OpenAI account and a knack for prompting ChatGPT will minimize it in tomorrow’s market, suppose once more. Your rivals are utilizing a various number of AI applied sciences, and I counsel you adapt to those altering circumstances if you wish to keep afloat as properly.
My recommendation is to make use of the applied sciences I’ve listed above as a mere place to begin in your journey. New AI instruments are being launched day by day, so I like to recommend staying abreast of the trade and experimenting with new AI software program as they arrive out. The early adopters of those applied sciences will, most of the time, discover themselves at a aggressive benefit of their trade.
