These social media templates cowl each stage of the social advertising and marketing journey. From planning and creating content material, to publishing posts and measuring outcomes.
Fill them, customise them, and save your self a ton of time. It’s that straightforward.
You’ll see outcomes, too.
Social media technique templates
1. Social media technique template
Whether or not you’re ranging from scratch or trying to enhance your present social advertising and marketing technique, you want this important social media template.
The social media technique template makes it straightforward to:
- Set social media objectives that result in actual enterprise outcomes
- Higher goal your ideally suited buyer
- Collect intel on the competitors so you possibly can keep forward
- See what’s already working and what’s not
- Create or enhance your social media profiles
- Develop a considerate content material technique and set a publishing schedule you possibly can follow
- Observe your progress and modify your plan as wanted
Bonus: Get a free social media technique template to rapidly and simply plan your individual technique. Additionally use it to trace outcomes and current the plan to your boss, teammates, and purchasers.
2. Social media audit template
This social media template template will present what’s and isn’t engaged on social media—and what to do subsequent. It’s additionally useful for figuring out impostor accounts, out-of-date profiles, and new alternatives to have interaction your viewers.
Gathering these insights will provide help to get probably the most out of your social advertising and marketing price range and sources.
Get the free social media audit template
To make use of it in Google Docs, click on the “File” tab after which choose “Make a replica…” from the dropdown menu.
Bonus: Our information to conducting a social media audit will stroll you thru every step of the method.
3. Purchaser persona template
Use this vital social media template to conduct buyer analysis and higher goal your viewers by creating personas to your ideally suited buyer(s).
Get the free purchaser persona template
To make use of it in Google Docs, click on the “File” tab after which choose “Make a replica…” from the dropdown menu.
4. Aggressive evaluation template
Conducting a aggressive evaluation for social media will provide help to determine gaps in your individual technique and keep one step forward of your competitors. It’s a straightforward method to get helpful insights into your individual enterprise and your on-line viewers.
Get the free aggressive evaluation template
This template will information you thru a full social community evaluation of your competitors and provide help to determine your strengths, weaknesses, alternatives and threats.
5. Social media type information template
A method information for social media ensures all of the crew members who speak and write about your model accomplish that in a constant approach that helps your model picture and objectives. Make certain your social media type information doesn’t miss any vital sections by utilizing our free template.
Get the free social media type information template
To make use of it in Google Docs, click on the “File” tab after which choose “Make a replica…” from the dropdown menu.
6. Social media coverage template
All organizations want a social media coverage. This official firm doc should present pointers to your group’s social media use. It’s vital for sustaining your model voice and lowering social media dangers.
Obtain your social media coverage template
Fill within the blanks and simply set the rules to your model on social media.
This customizable social media coverage template covers all of the fundamentals to make it fast and simple to determine how your group is represented on-line.
7. Engagement price calculator
Engagement price is one of the best ways to inform in case your viewers cares about what you’re posting on social media and what they need to see extra of. This calculator helps you to measure engagement on a post-by-post foundation or for a whole marketing campaign for any social community.
8. Social media contest templates
Contests on social media are ideally suited methods to drive engagement, followers, leads, and model consciousness. The difficult half was correctly selling them throughout totally different social networks…till now!
Obtain free social media contest templates
Additionally included in these templates are contest guidelines to be able to keep away from any pointless complications when it comes time to select your fortunate winners.
9. Social media bios template
Your bio performs an enormous position relating to compelling folks to comply with and interact together with your model on social media.
A bio on any community ought to deal with 5 key items of knowledge:
- Who you might be
- The place you’re employed
- What you do
- Your model’s tone
- How somebody can get in contact with you
To be sure to cowl your bases, we’ve created easy-to-use templates from bios of high manufacturers on social media so you possibly can create your individual very quickly.
Merely fill within the blanks and replica and paste the ultimate product into your profile.
Get free social media bio templates for each community
To make use of them in Google Docs, click on the “File” tab after which choose “Make a replica…” from the dropdown menu.
Bonus: learn our information to writing the right social media bio for each community.
10. Social media proposal template
This template is for freelance social media professionals and social media businesses.
A social media advertising and marketing proposal is a doc during which you intend a set of social media advertising and marketing companies for a possible consumer. You’ll define the specifics of the work you intend to do for the consumer, together with a timeline and price range and the way you propose to work collectively.
With the appropriate particulars in place, you’re nicely positioned to determine an excellent working relationship with a brand new consumer.
Obtain the free social media proposal template
To make use of it in Google Docs, click on the “File” tab after which choose “Make a replica…” from the dropdown menu.
11. Social media RFP template
Social media RFPs are the place efficient social media methods, campaigns, and collaborations start. However that doesn’t imply creating one must be onerous and tedious. The truth is, with the appropriate instruments, crafting a successful social media RFP may be easy and even enjoyable.
Get the free social media RFP template
With this RFP template, you possibly can simply create your individual in simply minutes and discover the appropriate company to accomplice with to satisfy your objectives.
To make use of the template in Google Docs, click on the “File” tab after which choose “Make a replica…” from the dropdown menu.
Social media calendar templates
12. Social media content material calendar
Obtain the free calendar template
This is without doubt one of the most vital instruments to incorporate in your social media toolkit.
A social media content material calendar helps you to plan and schedule all of your social content material upfront for optimum influence.
It’ll additionally provide help to:
- Determine and fill gaps in publishing
- Keep in mind vital dates and occasions
- Discover your ideally suited content material combine
- Guarantee your content material is contemporary and performing nicely
- Collaborate with teammates and successfully allocate sources
For those who need assistance customizing the template, otherwise you’re on the lookout for extra content material calendar examples, take a look at our information to creating your individual social media content material calendar.
13. Editorial content material calendar
Get the free editorial calendar template
One other kind of social media template favored by social media professionals is the editorial content material calendar.
It compiles all of your content material initiatives into one doc that will help you plan and schedule every launch.
The simplest method to set up a content material calendar is by utilizing a separate tab for every month inside Google Sheets or an Excel spreadsheet. Actions may be damaged down by day or hour, relying on the amount and cadence of your publishing schedule.
Your editorial calendar ought to embody primary details about every of those initiatives:
- Title or description of the content material
- Hyperlinks to supporting paperwork, like content material briefs
- Writer or author
- Deadline
- Channels you propose to put it on the market on
14. Social media scheduling bulk add template
Publishing or scheduling social media posts throughout a number of networks one-by-one generally is a large drain in your most treasured useful resource: time.
However if you happen to use Hootsuite’s social media administration software you possibly can add as much as 350 social media messages without delay throughout a number of networks.
Take a look at this brief how-to video, or learn on for the step-by-step directions and get the template.
Listed below are the directions in textual content format…
Create a .CSV file of all of the social messages you’d wish to add, positioned in a selected format:
- Column A: Date and time (24-hour time). The accepted date codecs are under. Select one format and use it solely all through:
- day/month/yr hour:minute
- month/day/yr hour:minute
- yr/month/day hour:minute
- yr/day/month hour:minute
- Column B: Your message. For Twitter there’s a restrict of 280 characters, together with the URL (which reserves at most 23 characters).
- Column C: URL (optionally available). Enter the total URL. You possibly can select to have these robotically shortened to Ow.ly hyperlinks.
- Occasions have to be set sooner or later (at the very least 10 minutes from add time).
- Posting occasions should finish in both a 5 or a 0, i.e. 10:45 or 10:50. Outline just one publish per time slot.
- Duplicate posts aren’t allowed (it’s unhealthy social media observe).
Sadly Excel typically causes formatting points, so we don’t advocate utilizing it to construct your spreadsheet. We choose utilizing Google Sheets for creating CSV recordsdata. You can too use TextEdit (1.7+) or TextWrangler.
Observe: For those who determine to make use of Excel, you’ll want to inform Excel that that knowledge in column is textual content and to not be modified or it is going to attempt to convert your dates into a unique show that can fail your add.
Get the social media bulk add template
You possibly can open and customise the template in Google Docs or any program that accepts CSV recordsdata.
Social media report templates
15. Social media analytics report template
Recording and analyzing social media efficiency is essential to proving the worth of your efforts.
However the place to start?
We’ve created a template with tabs to maintain observe of key metrics for various social networks, together with…
- Followers gained/misplaced
- Engagement
- Shares
- Views
- Click on-throughs
- And way more
However each technique is totally different, so be happy to switch the instance metrics with those that matter to your model.
Get the free social media analytics report template
For those who’re new to efficiency monitoring, be sure you learn our newbie’s information to utilizing social media analytics. The article features a checklist of analytics instruments that make reporting even simpler.
16. Social media report template
This social media template is for presenting outcomes to your boss, purchasers, teammates, or some other stakeholder.
Sure, it is going to embody onerous knowledge captured within the analytics report template. However, it additionally contains area for context and evaluation. Each are vital to incorporate when presenting to individuals who aren’t as near social media as you might be.
Use this template to make suggestions, share classes discovered, and make suggestions for future ways.
Get the free social media report template
Learn our step-by-step information on how one can report your social media outcomes for optimum influence.
17. Social media sentiment report
Monitoring social media sentiment is the important thing to staying on high of your goal audiences’ attitudes and safeguarding your model’s status on-line.
Sentiment reviews can even present you when your social methods want a course correction earlier than your model’s status (and backside line) take successful. And with our template, monitoring the temper of your viewers is simpler than ever.
Obtain the free sentiment report template
Influencer advertising and marketing templates
18. Influencer advertising and marketing technique template
Use this social media template to assist plan your subsequent influencer partnership or marketing campaign—on any social community.
Get the free influencer advertising and marketing technique template
19. Influencer media package
As an influencer, it’s extraordinarily vital to have a formidable, informative and interesting media package. It’ll allow you to land skilled offers and type significant partnerships for your small business.
Get the free influencer media package
Fill within the blanks, and also you’re able to go!
20. Model pitch template
For those who’re a comparatively new influencer, discovering an excellent model partnership may also help construct your portfolio and credibility.
Nevertheless, a lot of pitches fall flat as a result of they haven’t been thoughtfully crafted and tailor-made for the precise model. For those who’ve despatched a lot of pitches and haven’t seen outcomes, you is perhaps lacking one of many 7 components each model pitch should embody.
Unlock our free, customizable model pitch template to efficiently attain out to the manufacturers and lock down the influencer partnership of your goals.
Get the free model pitch template
Social media picture sizes template
21. Social media picture sizes cheat sheet
Okay, calling this a social media template is perhaps a little bit of a stretch, however it is going to prevent time on social.
The short-reference cheat sheet has all of the beneficial picture dimensions for each community. Profiles photographs, header photos, adverts—all the things.
You might want to get these proper. Compelling photos provide help to seize folks’s consideration and make an excellent first impression.
Social media resume templates
22. Social media supervisor resume templates
Trying to get into the digital advertising and marketing trade as a social media supervisor? We’ve designed a number of resume templates to focus on how your expertise aligns with the talents that hiring managers are on the lookout for.
Get the free social media resume templates
You would possibly must obtain the fonts for these templates, which you’ll be able to seize without spending a dime from the hyperlinks under:
Click on on every hyperlink to get began.
Instagram templates
23. Instagram advert templates
Once you’re spending good cash on Instagram adverts they must be thumb-stoppingly eye-catching. Our skilled graphic designers have put collectively eight fully-customizable templates designed that will help you promote extra on Instagram.
Get your Instagram advert templates
24. Instagram Tales templates
For those who’re trying to create clear, polished, and constantly trendy Instagram Tales to your model, Instagram Tales templates are the best way to go. Save time customizing these professionally designed ones with a couple of easy clicks in Canva.
Get the gorgeous Instagram Tales templates
25. Instagram presets
Go away the skilled picture modifying to, nicely, the professionals!
Instagram presets are predefined edits that can help you remodel photos in a single click on. In different phrases, they’re fancy filters—like those in your Instagram app, besides higher. These presets may be downloaded in your laptop or telephone utilizing Lightroom (a preferred picture modifying app).
Get the free Instagram presets
To make use of the presets, unzip the file and open the DNG recordsdata in Lightroom in your smartphone or laptop.
26. Instagram spotlight icons and covers templates
Instagram Spotlight covers make an incredible first impression.
Positioned proper under the bio part of your Instagram profile, they supply a cultured search for your Instagram Highlights and draw consideration to your finest Instagram Story content material.
Get 40 Instagram spotlight icon templates
To make use of the templates, unzip the file and add the icons to Canva, add a background shade, and ship them to your telephone so as to add them to your Instagram profile.
Fb templates
27. Fb store cowl picture templates
When somebody visits your Fb Store, the very first thing they see is a big splash picture taking on nearly 1 / 4 of the display screen: your Fb store cowl picture. That is your retailer’s headline, an enormous, daring banner picture that introduces your model to potential new clients.
Get the free FB store cowl picture templates
You possibly can simply edit the templates in Canva.
28. Fb group coverage templates
If you would like your group to be a civilized clubhouse and never the wild west, setting some guidelines is an effective place to start out. Use our templates for 3 several types of Fb group insurance policies to get began.
Get 3 Fb Group coverage templates
YouTube templates
29. YouTube banner templates
Your YouTube channel artwork is without doubt one of the most vital components of your YouTube channel. In spite of everything, you need folks to subscribe after they lastly attain your channel web page. These customizable Canva templates will catch eyes and get you the subs and model recognition that you simply want.
Get your free YouTube banner templates
Pinterest templates
30. Pinterest picture templates
Pinterest isn’t just a social community — it’s additionally a visible search engine and productiveness software. For companies, it gives a novel alternative to achieve new audiences and develop consciousness to your manufacturers and merchandise.
Get the free Pin templates now
Bonus: Social media publish templates in Hootsuite
Operating low on concepts on what to publish? Head to your Hootsuite dashboard and use one of many 70+ simply customizable social publish templates to fill the gaps in your content material calendar.
The template library is accessible to all Hootsuite customers and options particular publish concepts, from viewers Q&As and product opinions, all the best way to Y2K throwbacks, contests, and secret hack reveals.
Every template contains:
- A pattern publish (full with a royalty-free picture and a prompt caption) that you may open in Composer to customise and schedule
- A little bit of context on when it is best to use the template and what social objectives it will probably provide help to attain
- An inventory of finest practices for customizing the template to make it your individual
To make use of the templates, sign up to your Hootsuite account and comply with these steps:
- Head to the Inspirations part within the menu on the left facet of the display screen.
- Choose a template you want. You possibly can browse all templates or decide a class (Convert, Encourage, Educate, Entertain) from the menu. Click on in your choice to see extra particulars.
- Click on the Use this concept button. The publish will open as a draft in Composer.
- Customise your caption and add related hashtags.
- Add your individual photos. You can use the generic image included within the template, however your viewers would possibly discover a customized picture extra participating.
- Publish the publish or schedule it for later.
Study extra about utilizing social media publish templates in Composer.
Love these social media templates? Save much more time on social media with Hootsuite. From a single dashboard you possibly can handle all of your accounts, schedule posts, have interaction your viewers, enhance efficiency, and extra. Strive it free immediately.
Do it higher with Hootsuite, the all-in-one social media software. Keep up to the mark, develop, and beat the competitors.
