In keeping with a latest survey, 70% of consumers depend on knowledgeable and insider recommendation. That is proper — meaning most individuals belief bloggers greater than celebrities, journalists, or politicians.
However how do you get folks to fall in love along with your weblog within the first place? (Except for outstanding content material, after all.)
Properly, simply as your web site homepage is just like the entrance door to your online business, your weblog’s design — very similar to a welcome mat — is the entrance door to your online business weblog.
If you happen to’re not attracting folks visually, how will you get them to take the following steps to truly learn (and, hopefully, subscribe to) your content material? When you’re accomplished creating high quality content material, you continue to have the problem of presenting it in a approach that clearly dictates what your weblog is about.
Photos, textual content, and hyperlinks must be proven off good — in any other case, readers may abandon your content material, if it isn’t showcased in a approach that is interesting, simple to comply with, and generates extra curiosity.
That is why we have compiled some examples of weblog homepages to get you heading in the right direction to designing the right weblog in your readers. Test ’em out, under.
Lovely Weblog Examples to Encourage You
- Assist Scout
- Microsoft Tales
- Pando
- Design Milk
- Fubiz
- Webdesigner Depot
- Mashable
- Brit + Co
- Tesco Meals Love Tales
- HubSpot
- I Love Typography
- 500px
- Wired
- Golde
- Recode
- Pluralsight
- Crayon
- Black Travelbox
- Pixelgrade
- BarkPost
- Goodwill Industries Worldwide
- Springly
Inspiring Examples of Lovely Weblog Homepage Design
1. Assist Scout
Typically, the most effective weblog designs are additionally the best. Assist Scout, makers of customer support software program, makes use of a singular however minimalist design on its weblog that we love — it limits copy and visuals and embraces detrimental area.
What we significantly like about this weblog is its use of featured photos for all posts, together with the “Most Current Posts” part that highlights latest or significantly widespread entries. These photos catch the readers’ eye and sign what the submit is about. And it really works — every little thing about this weblog’s design says clear and readable.
2. Microsoft Work & Life
Full disclosure: We have completely gushed over Microsoft’s microsites earlier than. We won’t assist it — what higher strategy to revitalize an old-school model than with a weblog that boasts stunning, interactive, and galvanizing branded content material? Plus, the sq. photos within the structure of those tales are harking back to the Microsoft brand. This helps it obtain useful model consistency.
Microsoft Work & Life can be a major instance of how a enterprise weblog could be a main asset for an general rebrand. Lately, Microsoft has labored to humanize its model, largely in response to a rivalry with Apple.
The “Work & Life” microsite has a easy tagline — “Learn the way we’re serving to folks keep related, engaged and productive — at work, in school, at house and at play.” It is the softer facet of Microsoft, so to talk.
Once you’re attempting to convey a sure model message, you should use your weblog to speak it — each aesthetically and content-wise.
3. Pando
An necessary side of a well-designed weblog is a constant colour scheme and elegance. In any case, 80% of customers say that colour boosts their recognition of a model.
It is fascinating to see how colour consistency can unify the extra diversified components of design. Pando, a weblog that explores the startup cycle, incorporates a set palette of colours — orange, inexperienced, pale blue, lavender, and deep yellow — in a number of sections of its website. These colours seem within the background, spotlight bars, and sure areas of textual content.
But it surely additionally makes use of a number of completely different fonts — all of which handle to look seamless when tied collectively by a cohesive colour scheme.
4. Design Milk
Design Milk, an internet up to date design outlet, makes use of a easy structure to focus on its posts. If the arrow beside “Learn” on the prime left factors down, you’ll be able to scroll by way of featured photos and teaser textual content for quite a lot of articles. If the arrow beside “Learn” factors up, you see an ideal showcase of weblog subjects and highlighted posts.
That is an inside hyperlink technique, which helps to encourage readers to remain on the location longer.
The social icons on the prime of every submit are a nice addition to the general feel and appear of the location. They’re simple to identify and make it simple to share Design Milk’s content material. (And to be taught extra about including social buttons to your weblog, take a look at this submit.)
5. Fubiz
Fubiz, an artwork and design weblog, is an instance of a very glossy design that additionally contains some cool personalization.
The weblog’s homepage makes it simple for readers to side-scroll by way of “The Highlights.” Under that’s the Creativity Finder, the place guests can select their persona — from “Artwork Lover” to “Freelance” — location, and the kind of content material they’re on the lookout for. From there, readers can browse content material particularly catered to them.
We won’t assist however love the photographs, too. Every featured picture has a definite type. Through the use of the design to focus on these highly effective pictures, Fubiz is ready to visually appeal to guests to its content material.
For the same look, take a look at the CMS Hub theme assortment on the Envato market.
6. Webdesigner Depot
With a reputation like “Webdesigner Depot,” it is no marvel that this design information website is visually interesting.
One factor that we significantly like is the responsive photos on every particular person submit. The delicate movement of the picture as readers scroll over a spread of articles helps catch guests’ eyes.
And take a look at the efficient use of the featured picture to focus on the newest article. This strategy pulls the viewer instantly into the weblog’s most up-to-date content material.
What’s extra, the colour scheme, background, and fonts are all constant — which retains this weblog wanting skilled, however nonetheless distinct from the essential weblog templates you could be used to seeing.
7. Mashable
I imply, simply have a look at that header picture — daring colours, recognizable devices, and contrasting textual content. It completely catches the reader’s eye — no pun meant.
Mashable breaks its content material into three noticeable sections on the homepage:
- New posts get consideration with a big featured picture and three highlighted blocks.
- Posts for every part get consideration with a featured picture on the prime of two to a few columns with a brief checklist of headlines beneath.
- Then “Trending” posts present as much as the appropriate, with daring textual content on prime of a shadow field graphic.
This multi-pronged strategy to displaying content material will help readers determine which type of information issues to them probably the most. They will rapidly select between attention-grabbing prime tales, the most popular posts, or tales on the subject they’re most involved in.
The “Associated Tales” that finish every submit are additionally an awesome characteristic to attach readers to extra of the content material they’re on the lookout for.
8. Brit + Co
All the pieces in regards to the Brit + Co homepage says clear, heat, and welcoming. It is freed from muddle, making the content material extra digestible, and the structure is extraordinarily organized.
We dig the seasonality of the location, too — from avocado jack-o’-lanterns on the primary of October to dinner recipes for Valentine’s Day. Lovable, and replete with colourful, enjoyable images as an example every story’s content material.
The delicate “This Week’s Tales” header additionally serves as a pleasant strategy to promote widespread content material, with out being too in-your-face about it. Plus, with such nice visuals, we took observe of the nod to Pinterest. That icon is necessary to incorporate when your weblog incorporates a lot engaging imagery.
9. Tesco Meals Love Tales
We love the colourful, constant design of Tesco Meals Love Tales, from British grocery chain Tesco.
Keep in mind how we hold harping away at model consistency? Try the way in which this model naturally incorporates the brand into its images and featured video.
What Tesco has achieved is a superb stability of simplicity and boldness. The structure is minimal, however not boring. Heat and welcoming shades underscore every content material spotlight and recipe, and the images add dashes of colours all through the location. It is an awesome instance of how the appropriate imagery can obtain an interesting “less-is-more” look, particularly if that matches in along with your general model idea.
10. HubSpot
HubSpot’s weblog finds a strategy to pack numerous thrilling content material into the web page whereas nonetheless being simple on the eyes. Discover that, above the fold, it options one weblog submit with a big picture, title, and call-to-action to learn extra. The featured picture is exclusive to the model with an interesting mixture of images and graphics to attract the attention.
To the appropriate, there is a checklist of prime posts to have interaction readers with the big variety of content material on the weblog. This makes it simple for readers to attach with HubSpot or be taught extra.
Plus, there’s that consistency once more. As you retain scrolling down the web page, every part is visually constant it doesn’t matter what matter, podcast, video, or weblog submit you are on the lookout for. Utilizing this technique will help you construct model belief.
11. I Love Typography
If you happen to’re into design, you perceive the ability of fonts. The appropriate font could make phrases sing on an online web page, whereas the mistaken alternative could be a hard-to-read mess. So, a weblog that options lots of of fonts has to get inventive with weblog design.
I Love Typography will get the stability good with a clear and easy design. Three vertical columns separate weblog themes and prime posts from the newest additions to the weblog. In the meantime, it dedicates the appropriate facet column to highlighted weblog options. This part options enjoyable clickable graphics (like that candy cassette tape) that stability the brilliant colours and shapes that dominate the posts on the left-hand facet of the weblog.
If you happen to’re making a weblog for the primary time, it is a sensible strategy to borrow from. You may also take a look at these recommendations on beginning a profitable weblog.
12. 500px
The images weblog, 500px, leads with one featured article and a giant, daring, high-definition photograph to attract the reader in. That makes it fairly clear what the weblog is about — it boasts useful content material on images with gripping images.
Plus, how cool is it that the social hyperlinks are proper there, clearly displayed above the fold? They hold readers engaged with the content material and make it simple to share the images. Plus content material with photos will get greater than double the engagement on Fb as posts with out photos do.
13. Wired
The extra subjects you may have in your weblog, the extra chaotic the expertise might be in your readers. That’s why we just like the refreshing simplicity of Wired’s weblog design.
Relying on the scale of your display there could possibly be eight or extra headlines above the fold alone, however this design remains to be simple to scan and dig in.
Each submit features a featured picture to attract you in. Then, placing font decisions make it fast to know the class, writer, and headline for every submit at a look.
In case your weblog began easy and also you’re having a tough time making it work because it grows, this weblog is nice inspiration for a redesign. You may also use this workbook for redesigning your weblog web site.
14. Golde
Golde is one other weblog that makes use of photos for nice communication. Utilizing the model title as a place to begin for its weblog “The Golden Hour,” Golde makes a featured picture the main focus of every weblog submit.
Then, the attractive images makes use of yellow and inexperienced tones in every {photograph}. This creates a constant, heat, and interesting really feel to attract you into every weblog submit.
When you click on on a submit, this weblog makes excellent use of the area under the textual content to focus on merchandise, recipes, and different helpful assets.
15. Recode
Advertisements are a helpful approach for a lot of blogs to generate earnings. Many small companies supply a weblog to focus on their services and products. On the similar time, different standalone blogs can battle to stability design with the necessity to monetize their content material.
Recode options the most recent tech information utilizing an asymmetrical grid construction. Daring thumbnail photos paired with headline textual content align with bigger photos with overlaid textual content in all caps.
This number of approaches to picture and textual content make it simple for viewers to scan and select the submit they need to learn. The structure contains some animation too and this provides pleasure to the weblog structure.
Apart from being an awesome person expertise, this design lets the weblog weave in advertisements that aren’t distracting to the eyes. On the similar time, additionally they don’t mix in with the natural content material, letting Recode create an genuine expertise for its readers.
16. Pluralsight
This weblog is a superb reminder that weblog designs do not should get tremendous fancy.
Discover the daring title on the prime and heart of the web page. Then the featured illustration on the prime makes use of a brilliant background and easy white-on-black textual content. That daring model presence stays fixed all through the corporate’s weblog.
The clear fonts, for instance, match the brand and keep according to the model’s clear, informative voice. And the grid construction and headers for every part make it simple to know what you will discover on the weblog.
We additionally just like the easily-navigable archive hyperlinks on the prime and the way simple it’s to see the weblog archive with minimal scrolling.
17. Crayon
Many blogs need to present readers somewhat little bit of every little thing they provide. However depth might be simply as engaging to readers as breadth. If you’d like your guests to dive into what your weblog writers should say, this weblog design offers them a simple alternative — simply begin studying.
With an prolonged teaser within the header, the main focus above-the-fold for the Crayon weblog is the most recent weblog submit. As a reader scrolls down, they’ll discover a grid with extra content material from the weblog.
We additionally like the colour coding by matter, which makes it simple to find blogs of curiosity at a look. You may see extra text-forward weblog design examples right here.
18. Black Travelbox
To clear up any confusion, Black Travelbox would not make suitcases. It makes private care merchandise for journey. However the firm has accomplished an awesome job of connecting its transportable balms, conditioners, and extra with the enjoyment of journey.
Plus, the oldsters at this firm’s “Journey and Slay” weblog know a factor or two about model consistency throughout channels. The weblog has a easy colour scheme and matching fonts assist to create a unified person expertise from the store to common content material. On the similar time, it throws in daring, colourful photos to catch readers’ consideration.
Go to the web site and have a scroll — we expect it is fairly cool how the photographs range, however every weblog entry highlights a distinct “journey crush.” Then, it packs every submit with brilliant pictures, sensible interviews, and joyful tales.
19. Pixelgrade
Pixelgrade is a design studio that creates gorgeous WordPress themes for inventive folks and small companies. Their weblog web page does an awesome job of highlighting one in all their most up-to-date or widespread weblog posts, alongside a transparent call-to-action and a brief excerpt.
What I like finest is that the design of the web page is 100% according to their model. If you happen to just like the design of their weblog, chances are high you will additionally need to attempt one in all their sensible and beautifully-designed WordPress themes.
For extra WordPress weblog design concepts, take a look at this submit about WordPress themes for bloggers.
20. BarkPost
We type of like canine right here at HubSpot. So when a weblog devoted to life as a canine proprietor got here throughout our radar, it received our consideration.
BarkPost, the weblog of canine subscription field firm BarkBox, is a superb instance of design for a lot of causes. First, have a look at the massive enjoyable font in each header — it is fast and straightforward to learn, even from a cellular gadget.
Lovable photos make the posts for every matter noticeable, too — and, after all, all within the brand-matching, reliable blue.
We additionally like that BarkPost attracts consideration to its sister corporations. Whether or not you are involved in doggie dental care or the most effective meals in your pup, this enjoyable weblog design makes it simple for canine dad and mom and lovers alike to search out the most recent information and assets.
21. Goodwill Industries Worldwide
Who says nonprofit organizations cannot weblog? Nay, they need to. Try this final nonprofit advertising information to make yours nice.
On this instance, Goodwill’s clear, colourful navigation (once more — the reliable blue) attracts the reader to the necessary components of this weblog.
The posts are additionally neatly positioned and simply accessible to readers. And, guests can choose the kind of info that issues to them probably the most by selecting a subject from the easy buttons within the graphic above the fold.
Lastly, we love the emphasis on private tales on the Goodwill weblog. This design has long-form teasers that lead readers into this group’s applications. This strategy makes it simple to be taught why so many individuals selected to help Goodwill.
22. Springly
Holding the nonprofit running a blog prepare going is Springly, which makes glorious use of a easy grid format by highlighting the best assets of most nonprofits — devoted folks.
This weblog has a simplistic design with concise textual content and a transparent colour palette for nonprofits on the lookout for helpful assets.
Every article card options the primary title and movie of the writer, shining the highlight on its contributors. It additionally exhibits how lengthy it should take to learn the submit.
Inserting time and folks on the forefront aligns with what most nonprofits give attention to. This strategy makes the weblog extra useful to those that are probably to contribute and use it.
Nonetheless on the lookout for extra inspiration and concepts? Click on right here to take a look at over 70 extra examples of web site blogs, homepages, and touchdown web page designs.
Use These Weblog Design Examples to Construct Your Finest Weblog
Creating a wonderful weblog is not nearly seems to be. If you’d like your readers to actually fall in love, the design of your weblog ought to match the wants and expectations of your customers. What’s most necessary to them? And what does your weblog supply that nobody else can?
Do not simply skim by way of these inspiring weblog designs. Use them as a springboard to think about how your weblog can each join along with your viewers and enhance your weblog design. Then, watch your readership develop.
Editor’s observe: This submit was initially printed in 2013 and has been up to date for comprehensiveness.